Overview
Formally suggested design for the brand of Hera featuring the future. Produced sketches as rendering.
Temptation of renewal, as fascination of the ladies after puberty, To promote attractiveness and openness to the public, I designed based on intimacy and characteristic feeling of the structure. Managed whole procedure in design and sketch, except installation.
Emphasized modern images in accordance of the main philosophy of the institute, researching and protecting forest, as well as being free from the musty naturalism. Delivered fresh feeling of being together with the guardians of the forest, the heart of the earth.
Ever since its privatization, KT&G has always strived to come forward to our customers with youthful and challenging images. And in transparent and efficient manner by means of an advanced system of the Board of Directors have won recognition from various rating institutions both domestic and foreign that KT&G is an exemplary blue-chip company. We have taken the initiative in maintaining the stable market position within our main cigarette industry at home as well as abroad. Redginseng business with the specialized product line named “Cheong-Kwan-Jang”, Bio and pharmaceutical business and Real estate business are all parts of the KT&G’s business diversification in order to secure new cash cows in preparation for the takeoff of becoming the leading global company Question a tentative plan of the new product of the KT&G. Brought up the image of tobacco smoke from the look of spattering water on a pond. Can you feel atypical, dynamic, and liberated sentiment from this?
Design Products, Royal College of Art |
