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ideo title

Presentation in IDEO shang-hai office with P13

IDEO is a design and innovation consultancy based in Palo Alto, California, United States with other offices in San Francisco, Chicago, New York, Boston, London, Munich and Shanghai. The company helps design products, services, environments, and digital experiences. Additionally, the company has become increasingly involved in management consulting.

The firm employs approximately 550 people in the disciplines of Human factors, Mechanical, Electrical and Software Engineering, Industrial Design, and Interaction Design. IDEO has worked on thousands of projects for a large number of clients in the consumer, computer, medical, furniture, toy, office and automotive industries. Notable examples are Apple's first mouse, Microsoft's second mouse, the Palm V PDA, and Steelcase's Leap chair. Major clients (as of 2004) included Procter & Gamble, PepsiCo, Microsoft, Eli Lilly, and Steelcase.

IDEO has won more of the BusinessWeek/IDSA Industrial Design Excellence Awards than any other firm. IDEO has been ranked in the top 25 most innovative companies by BusinessWeek and does consulting work for the other 24 companies in the top 25.

hwang kim in shang hai ideo

hwang kim in shang hai ideo

 

 

 

 

 

earts title

Presentation in eARTs shang-hai office with P13

At the contemporary age when the art and culture develop steadily, the combination with electronic elements in the way arts present has become an inexorable trend without doubts. The continuously developing eARTS is not only a banquet of arts-popularized, but also a discussion and hit between art and creative industry. EARTS is born in October 2007, and it plays a role as an event organizer since it was established. EARTS makes efforts in grasping the trend that art is converting in the way from form to language, combining the research of new media’s vitality with the cultural activity’s virtuous circle. Today, eARTS is gradually changing into multi-value platform, keeping its commonweal character, and expanding to the e-arts relevant industries.

eARTS Training is the expanding of eARTS on the creative value chain. As a key element of the core competition in the worldwide creative field, e-arts industry has wide potential but still lack in talents. E-arts training is a diversified platform and creative talent incubator, which is centered by electronic arts training and guided by e-arts creative industry. EARTS focus on “practice”which combine training with starting an undertaking and turn knowledge into practical capacity on the basis of creative design, to gradually realize production, seriation and commercialization.

At the mean time, as the golden mine in the creative industries, eARTS continuously focus on the exploration and operation of eARTS on the market operating and commercial value. On the basis of last two years’ experience of original planning, production, packing and marketing layout, Shanghai eARTS.

earts

earts2

 

 

 

 

 

kdw title

Exhibited in Korea Design Week 2009

Korea design week was held at the old seoul train station from may 1st until may 19th.
the theme of this inaugural year was 'intersection: art+design, industry+design, society+design'.
160 designers participated and 400 designs were shown.

korea design week

hwang kim cocoon korea design week

 

 

 

 

 

lago title

Lago in house pop up store in Milan Funiture Fair

If you weren't able to walk around the Zona Tortona last week, check out this tour of the Lago Appartamento with artist Diego Paccagnella. Not only were all the Lago designs on display, but they were in use as well--a concept sure to be imitated at many festivals to come. Lago also promoted work by some Royal College of Art students. The Appartamento will be open for the next couple months, you may need to schedule an appointment, but it is well worth it.

lago

hwang kim lago cocoon

 

 

 

 

 

ngdl

Selected as one of the Next Generation Design Leaders

ngdl

ngdl2

 

 

 

 

 

sony

Design and create a level with Little Big Planet, collaborating with Sony Entertainment UK

Little Big Planet (LBP) on first inspection is a platform game like many that have preceded it, albeit a very charming and compelling one. However LBP provides unique opportunity for player invention and creativity. Players have the power to design, shape and build both objects and entire locations using recognisable materials and utilising realistic physics. The game has encouraged a huge social community, where players can publish and play each other’s creations online.

Design and create a level with Little Big Planet (LBP). Your levels may be as large or as small as you see necessary. They may provide a narrative, or take the form of an experiment, intervention, fantasy scenario, or open social environment. The level you design should reflect a thorough research process that investigates and critically analyses the culture and community surrounding LBP and gaming in general. This may include research into, the ethics of virtual communities, issues regarding virtual identity, and the implications of user generated gaming content.

ps3

hwang kim middle korea

hwang kim middle korea

 

 

 

Design Products, Royal College of Art
Kensington Gore, London, SW7 2EU

0044 (0)759 0039 380

hwang.kim@network.rca.ac.uk